The Short Answer
A UX audit is a health check for your product’s user experience.
It tells you what’s broken, what’s working, and what to fix first.
The 3 Phases of a UX Audit
Phase 1: Discovery (Week 1)
- Define scope and goals
- Gather baseline metrics
- Review analytics data
- Collect user feedback
Phase 2: Evaluation (Week 2-3)
- Heuristic analysis
- Usability testing
- Accessibility review
- Competitive comparison
Phase 3: Reporting (Week 4)
- Prioritize findings
- Create recommendations
- Present to stakeholders
- Define next steps
Heuristic Evaluation Framework
Nielsen’s 10 Heuristics
- System matches real world
- System is consistent
- System is recoverable (undo/redo)
- System is predictable
- System is simple and clean
- Recognition over recall
- Flexibility and efficiency
- Aesthetic and minimalist
- Help users recover from errors
- Help and documentation
What to Evaluate
Visual Design
- Consistency
- Hierarchy
- Spacing
- Typography
- Color
Navigation
- Clarity
- Consistency
- Findability
- Information architecture
Content
- Clarity
- Tone
- Scannability
- Relevance
Interactions
- Feedback
- States
- Animations
- Responsiveness
Accessibility
- WCAG compliance
- Keyboard navigation
- Screen reader support
- Color contrast
The UX Audit Checklist
- Define scope and goals
- Gather baseline metrics
- Walk through user flows
- Heuristic evaluation
- Usability testing (5+ users)
- Accessibility review
- Competitive analysis
- Prioritize by severity
- Create actionable recommendations
- Present findings with evidence
The Bottom Line
A UX audit turns subjective opinions into objective findings. Systematic evaluation. Evidence-based recommendations. Clear prioritization. Your stakeholders will thank you.